Selling More CDs at Gigs
Sunday May 13th 2007, 11:13 pm
Filed under: Music sales

Marc Gunn of TheBards Crier outlines a simple method for increasing your CD sales at live performances. Hint: your sales people can’t just stand behind your display table…

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10 Tips for Getting the Most From Your Studio Time
Sunday May 13th 2007, 11:06 pm
Filed under: Audio recording

Remember, in the recording studio, time is most definitely money! Even if you’re recording yourself in your spare bedroom, paying attention to details will help you not only get your recording done faster and more efficiently, but you’ll also end up with a more professional product.

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How to Format a Press Release
Sunday May 13th 2007, 10:31 pm
Filed under: Media relations

There are very specific formats for writing press releases. You will improve your odds that your story will be picked up if you follow them. But you can’t follow them if you don’t know what they are. Here’s what you need to know.

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Give Your Newsletter Impact
Sunday May 13th 2007, 9:54 pm
Filed under: Fan relations

It’s not just about having great newsletter content — how you present that content is also important if you want to attract (and keep) readers and fans. Here are ten easy tips to make your newsletter more reader-friendly.

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Your New Best Friend: Your Mailing List
Sunday April 29th 2007, 6:26 pm
Filed under: Fan relations

Having trouble getting your newsletter off the ground? Don’t even have a newsletter yet at all? If you’re serious about a career as a musician, you need to stay in touch with your fans. Here are some ideas to build your fan mailing list to better promote your music.

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Writing Effective Newsletters
Sunday April 29th 2007, 6:13 pm
Filed under: Fan relations

While a fan newsletter is a great way to get the word out about your latest gigs, new CD releases and upcoming tours… but if nobody reads your newsletter, frankly, you might as well not bother. Here are tips to make your newsletter more interesting and effective.

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The High Value of Music Pre-Promotion
Sunday April 29th 2007, 5:22 pm
Filed under: Media relations

For an indie musician, getting airplay can be difficult. Many areas do have local-oriented shows, which might be your best chance… but the competition for the limited airtime of the show is going to be fierce. Borrow this easy technique from the major labels to increase the chances of getting your music played on the radio.

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Proper Care and Feeding of a Music Editor
Sunday April 29th 2007, 5:07 pm
Filed under: Media relations

Believe it or not, music editors want to write about you — if you know how to approach them effectively. Here’s how.

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The Notoriety You Deserve
Sunday April 29th 2007, 4:51 pm
Filed under: Fan relations

How can you get the recognition that is your due? There’s no need for you to go it all on your own, when help can come from unexpected quarters! Don’t overlook the expertise and abilities of your own fans.

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