Is it a good idea to depend on the venue to promote your appearance there? Or should you take matters into your own hands? (I bet you know the answer already…)
[ Click here to get the rest of the story ]Five years after they started their zero-tolerance, haul-em-all-into-court campaign against users of file-sharing services, what has the RIAA accomplished? Are their tactics helping the recording industry? Or are they simply extortionists using questionable legal tactics to shake down innocent people?
[ Click here to get the rest of the story ]Radiohead says they aren’t going to repeat their name-your-price download experiment, along about the same time that Metallica decides this interwebs thingie maybe isn’t quite so bad. Where do you stand?
[ Click here to get the rest of the story ]In the last article, I took a look at the “1,000 True Fans” concept. This time, let’s examine some ways to implement the concept using social networking sites.
[ Click here to get the rest of the story ]I came across an interesting article that claims musicians (and other artists, for that matter) can make a good living with only a relative handful of True Fans. Fascinating idea and well worth a closer look, IMO.
[ Click here to get the rest of the story ]The recent experiment by Trent Reznor of Nine Inch Nails and an earlier one by Radiohead have generated a lot of discussion, not just online, but in mainstream media as well. Do these ideas represent a new (non big-label dependent) success model for working musicians?
[ Click here to get the rest of the story ]It’s not just about having great newsletter content — how you present that content is also important if you want to attract (and keep) readers and fans. Here are ten easy tips to make your newsletter more reader-friendly.
[ Click here to get the rest of the story ]Having trouble getting your newsletter off the ground? Don’t even have a newsletter yet at all? If you’re serious about a career as a musician, you need to stay in touch with your fans. Here are some ideas to build your fan mailing list to better promote your music.
[ Click here to get the rest of the story ]While a fan newsletter is a great way to get the word out about your latest gigs, new CD releases and upcoming tours… but if nobody reads your newsletter, frankly, you might as well not bother. Here are tips to make your newsletter more interesting and effective.
[ Click here to get the rest of the story ]How can you get the recognition that is your due? There’s no need for you to go it all on your own, when help can come from unexpected quarters! Don’t overlook the expertise and abilities of your own fans.
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